TVS Motor unveils AR helmet, off-road academy at MotoSoul 5.0

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TVS Motor Company (TVSM) announced a series of technology and rider-centric initiatives on Day 2 of MotoSoul 5.0, unveiling a next-generation augmented-reality helmet, launching a dedicated off-road training academy, and formalising a new partnership with MT Helmets.

Aegis Rider Vision AR HUD Helmet

The company showcased the Aegis Rider Vision, a carbon-fibre AR-enabled helmet developed with Nexx Helmets. Featuring a binocular µOLED HUD system, the helmet projects navigation, speed, alerts and notifications directly in the rider’s field of view using spatial anchoring technology. It includes an integrated action camera, wireless connectivity, adaptive brightness, OTA update support and a 7,000mAh battery for extended usage.

The helmet pairs with TVS motorcycles via a companion app, allowing users to configure their on-screen information. It complies with global safety standards including ECE 22.06 and CE certification.

TVS Racing Offroad Training Academy

TVSM also introduced the TVS Racing Offroad Training Academy, aimed at building foundational off-road and adventure riding skills. Led by TVS Racing champions and international trainers, the academy focuses on Level 1 techniques such as bike handling, terrain reading, balance, body control and obstacle navigation. The programme is designed for amateurs and riders with limited off-road experience.

TVS Racing – MT Helmets partnership

The company announced a strategic partnership between TVS Racing and MT Helmets, a global premium helmet brand. The collaboration will introduce co-developed helmets featuring enhanced aerodynamics, comfort and ECE-certified safety, with prices starting at ₹5,999.

Reflecting on the festival’s announcements, Vimal Sumbly, Head – Premium Business, TVS Motor Company, said MotoSoul is evolving into a platform that blends innovation, technology and rider experiences. He added that the company aims to expand the initiative further in the coming year.

Road safety initiative for children

As part of its ‘Ride for Change’ programme, TVSM conducted a children’s helmet distribution drive in Vagator, handing out 100 helmets to students of St. Michael’s Convent High School to promote early adoption of road safety practices.

Racing, culture and community

Day 2 of MotoSoul 5.0 also featured high-adrenaline showcases including the RiderSphere experience and FMX stunts, alongside Gymkhana challenges, dirt and flat-track arenas, adventure zones and creator interactions. The festival atmosphere was enhanced by moto-art installations, skill games and community meetups, culminating in performances by Nucleya and Lagori.

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